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I called this article the winds of change for a reason. There are real changes happening around the world, but it is not because of some non-governmental organisation stating that natural is better, or that a product contains lead or formaldehyde.

It is because industry itself wants to ensure the safety of products, consistency of the ways they produce and test those products, and a level playing field for the claims made about those products. So what is actually happening?

Cosmetic Ingredient Dictionary. On line version now available.